This article is an analysis of the evaluation and accreditation of studies programs at the university level. Important lines of educational and institutional development are discussed. Due to the nature of the concepts, evaluation and accreditation, a series of sensations and actions are generated that hinder the achievement of the primordial objective of these processes which is the search for the joint improvement. The human mind reads and appropriates the process as a judge, rather than as an opportunity for improvement. Improving means optimizing resources, enriching results, diminishing physical and mental wear and tear of human capital, increasing creativity, and other elements that favor the dynamics of human activities and generate administratively healthy processes.

Keywords : Evaluation, Acreditation, University Education, Communication.