The objectives of this research are: how to plan the right entrepreneurship for coastal communities according to the potential that exists in their place, while also paying attention to the supporting facilities and infrastructure in the vicinity. After that, analyze which types of entrepreneurship are most important and help the community in meeting their daily needs and can increase their income in addition to income from fishing or selling fish. Entrepreneurship activities are planned to foster the creativity of the local community who are skilled by looking at all the potential that exists in the location where they live. Methods The selection of respondents was carried out using different methods in groups of respondents of different types of entrepreneurship, where for the community a simple random sampling method was used and then for the entrepreneurial community, the purposive method was used. The number of samples to be taken is 30 respondents for the community consisting of several villages in coastal areas and 10 respondents for business actors or entrepreneurs. The descriptive analysis is to describe the profile of entrepreneurship that has potential in coastal areas and qualitative analysis (SWOT) which aims to determine which type of business is the main and in accordance with the policy direction of developing entrepreneurial potential in the coastal area of Bone Bolango. The outputs or results that have been achieved in this research are the compilation of research reports and several drafts of student proposals and the publication of this research in reputable international journals, and the most important thing is the increase in people who become sustainable business actors in coastal areas, not only in times of famine but in the future. - Normal period is also of course adapted to the existing potential so that it is expected to be able to meet the daily needs of the community, at least to maintain survival and increase the income of the surrounding area and region

Keywords : Entrepreneurship Development, Poverty Alleviation