The Model of Application of Inventory Management based on SAK EMKM in Maintaining the Continuity of Micro and Small Businesses in Gorontalo City, while this type of research is qualitative. The longterm goal of this research is to improve the welfare of the people of Gorontalo through the application / development of ways to maintain their business existence with good and correct inventory management Specific goals to be achieved to find a model of application of inventory management as for the results of this study: Micro and small businesses are one type of business that is very large. The existence of micro and small businesses has long been the support of the Indonesian economy. There are many programs carried out by the central and local governments as a form of efforts to preserve this type of business. But the challenges faced related to the development and preservation of this is the low knowledge and awareness of the community, especially small and micro business actors related to how to manage a good business. To support this effort, education and socialization on how to manage the business well, starting from the main determining factor of the course of a business, namely inventory, is very important.

Keywords : Micro & Small Business, Supplies, SAK-EMKM.