The paper addresses a question of African families invest less and spend more. It presents the factors and practice which support the tendency of investing less and more spending. The focus of the paper is exposure the forces behind the tendency which limit the removal of poverty at family level. The methodology opted is that of table research of which secondary information are extensively used in this paper. The less investment and more spending attitude is a culturally practice resulted from the combination of social, political, religion and economic situation of the society within a time. As well, the level of development dictates the deep understanding of the term investment. Poor families investment is a strange vocabulary and taking serious measure on investing become a myth.

Keywords : Investment, Spend,family, Tanzania,Poverty.